Did you know that 75% of users never scroll past the first page of search results? That's why it is so important to implement search engine optimisation on your own website. All you need is admin access to be able to make 13 simple changes that will have you heading towards the front page of Google.
Need help? Book a web workout session.
The best and simplest marketing strategy you can employ is to ask your customers how they first heard about you.
It is the cheapest market research you can ever do and the first step towards a new customer acquisition program and your referral program.
Guy Kawasaki of Canva pointed out this online graphic design tool to access images everywhere with Google photos
Install Google Photos on every computer and device that you own, then select the free option (up to 16 megabyte file size), and Google Photos will upload every picture it finds on your devices. It even works some magic and uploads a version of any RAW images it finds!
Guy said it took more than a week, but Google Photos uploaded more than 50,000 of my pictures. Some fantastic consequences include:
He commented "And remember, it’s all free. The only reason not to do this is if you’ve lost your mind."
As it is the start of a new year, remember to change your website page templates to 2015 - it is one of the algorithms Google ranks.
That includes newsletter templates and any auto responders or web forms that have a year date on them as well.
One of the best things you can do for your Google rankings is to have your telephone number on the top right hand side of your website template.
Showing on every page, this makes a great call to action as well as helping your oganic search rankings.
Next time you are renewing your website domain name, purchase it for more than a year.
Have you thought about value adding free resources to your product offerings? Everyone benefits from knowledge and the goodwill it generates is excellent branding for your business.
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